The key elements comprising the Dealership of Future are:
• Tablet Assistant, Digital Lounge and Digital Transaction Zone – These tools will be at the heart of the showroom and will provide the customer a full visual experience of the products, let them configure their vehicle to their taste and complete steps required in concluding the transaction. The customer will have at his disposal a complete experience of product discovery, visual representation, guidance, product information, deal-making and transaction execution.
• Virtual Reality Zone – This is an immersive experience powered by the HTC Vive system with motion sensors allowing the customer to experience the vehicle in a virtual environment and experience it like never before. Apart from the virtual car experience, customers can also access guidance and product information.
• Multi-touch table with RFID object recognition – This is an intervention that facilitates comparison, product discovery and has advanced gamification elements that create a differentiated ‘Wow’ factor for our customers.